Archive for July, 2008
Killer Landing Pages key for Successful PPC Campaigns !!!
In the field of online marketíng, a landing page is the page that appears when a potential customer clicks on an advertisement or a search engine result link. It is sometimes known as a lead capture page and usually displays content that reinforces the message contained in the ad or search snippet.
Types of Landing Pages
There [...]
Latest entry in Search – Cuil
Former Google Engineers unveiled a new Web Search Service called Cuil (Pronounced as Cool). Performance of a Search Engine is calculated based on the Relevancy of Search, Content Coverage, Content Freshness, Diversity of Results and User Experience. Evaluating the performance of Cuil comparing with the Search Majors Google, Yahoo and Msn, Cuil’s performance metrics stands far [...]
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