Yahoo taking steps to curtails Click Frauds which threatens Search Advertisers !!!

Search Marketing stills gets the first nod when an Online Marketing Expert plan for a Marketing Campaign for his Website,
but click frauds increasing rate is consistently making the Search Advertisers think twice. Click Frauds are still the
major threat for Search Advertisers.

Yahoo partners with Click Forensics to curtail click frauds happening for Yahoo Advertisers. Yahoo is now the first Search
Engine to partner with a III Party to get additional feedback and curtail click frauds thereby increasing the ROI for their
advertisers.